Andrena Liu, Author at FiveRings Marketing

5 Steps to Outbound Lead Generation (Part 2): Lead Lists And Reach Out

Sales, Startups, Videos / By Andrena Liu

In the first part of this series, we covered the foundations of building an outbound lead generation process. Once you have your buyer personas, ideal customer profiles (ICP) and messaging sequences ready, you can move on to the next step. In this last part of building an outbound lead generation engine, we will cover: where to look for quality leads how …

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5 Steps to Outbound Lead Generation (Part 1): The Foundations

Sales, Startups, Videos / By Andrena Liu

Perfecting the steps in your outbound lead generation will help you book more qualified sales meetings with decision-makers. Formulating your outbound lead gen strategy can be broken down into five steps. In this article, we’ll be covering the first two steps which make up the foundation of your outbound lead generation.The first two steps may …

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Master your sales presentation with 4 effective listening tips

4 Listening Tips To Master Your Sales Presentation

Sales, Startups, Videos / By Andrena Liu

Improving your sales presentation is one massive way you can close more deals. One of the keys to a successful sales presentation is good listening skills, which is so important that it deserves an entire article dedicated to it. Contrary to popular belief and common practices, sales is not about explaining something more or in …

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B2B SaaS Sales Metrics (Part 2): In The Funnel

Sales, Videos / By Andrena Liu

Previously, we covered ‘top of the funnel’ saas sales metrics for cold calling, LinkedIn and email outreach. Knowing these metrics will help you figure out where your bottleneck lies and show you which area you are stuck on that needs improvement. This time, we’ll be covering ‘in the funnel’ metrics, which are the B2B SaaS …

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SaaS Sales Metrics to Measure: Top of The Funnel

B2B SaaS Sales Metrics (Part 1): Top Of Funnel

Sales, Videos / By Andrena Liu

This guide contains all the SaaS sales metrics and benchmarks to measure against for your sales outreach efforts. With this information, you can determine where your bottleneck lies so you can make the adjustments required for booking more sales meetings. Measure Your SaaS Sales Metrics Against These Standard Benchmarks Cold-Calling Metrics To Look Out For …

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4 Effective B2B Sales Follow Up Tips

Sales, Videos / By Andrena Liu

What if I told you it takes 15-16 touchpoints just to book your first meeting? What if you realized that 80% of deals are closed after the 5th sales follow up? It’s easy to forget that other people are often busy and consumed with their work and daily tasks that they simply forget about us. …

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How To Close A Deal With 4 Simple Tips

Sales, Videos / By Andrena Liu

You may know there’s always tips, techniques and best practices when it comes to anything in this world. The same applies for B2B sales and closing deals. If you’re looking for tips on how to close a deal, you’ve come to the right place. The following tips you’re about to learn are tried and true …

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Top 5 Tech Podcasts For Successful SaaS Founders

Startups / By Andrena Liu

Podcasts are climbing up the charts of consumable content. Whether to be enjoyed as sheer entertainment, as educational content, or to introduce a product or company to a wider audience, there are clear reasons why listenership is growing by 5-6% year after year (Schaffer, 2021). As a tech startup founder, this can mean a lot …

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A 4-Step Guide On How To Sell A SaaS Product

Sales, Videos / By Andrena Liu

You’ve got a disruptive solution you’ve been working on, perfected into the tech product you have today. All you’re missing is the key, the blueprint on how to sell software so that you can get your innovative product into the hands of interested buyers. Selling your software solution doesn’t have to be long, drawn, complicated …

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4 Tips On How To Respond To Objections

Sales, Videos / By Andrena Liu

You can have the perfect product, presentation and personality, but to close a sale, you must master objection handling. Train yourself to look forward to objections, because no one makes a purchase without asking a few questions first. Mastering Objection Handling Like a Pro Tip #1: Attempt to Close When you go for the close, …

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Andrena Liu

5 Steps to Outbound Lead Generation (Part 2): Lead Lists And Reach Out

5 Steps to Outbound Lead Generation (Part 1): The Foundations

4 Listening Tips To Master Your Sales Presentation

B2B SaaS Sales Metrics (Part 2): In The Funnel

B2B SaaS Sales Metrics (Part 1): Top Of Funnel

4 Effective B2B Sales Follow Up Tips

How To Close A Deal With 4 Simple Tips

Top 5 Tech Podcasts For Successful SaaS Founders

A 4-Step Guide On How To Sell A SaaS Product

4 Tips On How To Respond To Objections

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