Podcasts are climbing up the charts of consumable content. Whether to be enjoyed as sheer entertainment, as educational content, or to introduce a product or company to a wider audience, there are clear reasons why listenership is growing by 5-6% year after year (Schaffer, 2021).
As a tech startup founder, this can mean a lot of things. Aside from the endless content available to strengthen skills and to learn new concepts, it’s also a massive PR opportunity to climb up the thought leadership ladder. Podcasting is a great way to establish yourself and your company as a credible, noteworthy business.
It’s no wonder ambitious professionals want to hop on multiple podcasts and share their expertise. For any business professional, podcasts mean opportunities. Without any further ado, here are our top 5 tech podcasts for the rising startup founder.
Top Tech Podcasts in 2022
1. What The SaaS?! – Shaheem Alam (FiveRings Marketing Inc.)
What The SaaS?! is a podcast interview series with host Shaheem Alam. In each episode, Shaheem welcomes tech startup founders, discussing what led them to start their company (the past), their product (the present), and their vision (the future). Jam-packed with insightful lessons and the best startup advice for tech founders, each episode awaits to burst with incredible value for its listeners.
For founders, it’s an incredible PR opportunity to showcase their company and demonstrate their expertise in the tech industry. Apply to be a featured guest speaker here: https://bit.ly/wtsguestspeakerapp
2. SaaS Interviews With CEOs, Startups, Founders – Nathan Latka
Nathan Latka, host of SaaS Interviews With CEOs, Startups, Founders, delivers interview-style content in quick bursts of 15 minute episodes. In each episode, he interviews SaaS founders to uncover how they launched their SaaS business and grew it into a successful revenue-generating machine.
3. How I Built This – Guy Raz
Similar to other interview podcasts, Guy Raz, host of How I Built This, brings in a new guest with each episode. Raz interviews his guests, consisting of innovators and entrepreneurs, to explain how they built some of the most well-known companies in the world. This podcast is great for CEOs and founders from any industry to listen and learn about how other leaders have built and scaled their companies.
4. Masters of Scale – Reid Hoffman
Masters of Scale features some of the world’s greatest business leaders, where host Reid Hoffman tests his theories on how companies scale. For any growth hacking enthusiast, this podcast serves as a great resource for learning the right techniques for growth. From topics that range from managing your employees to focusing on your customer, listeners are bound to learn some practical business management strategies and skills.
5. Product Hunt Radio – Ryan Hoover and Abadesi Osunsade
This weekly series comprises talk around tech and building the future. With two co-hosts on the show, Ryan Hoover and Abadesi Osunsade, listeners can expect to hear stories from investors, founders, journalists and software product engineers. For anyone building a product and creating the future, this podcast contains discussions from those who have walked the path.
For the busy tech startup founder, these are the five podcasts we recommend. Fast-track your journey by getting advice directly from the successful founders and CEO’s who have built and scaled their businesses on these podcasts. Apply to speak on one of these podcasts to increase your company’s brand awareness and your personal branding reputation. Whether you’re interested in product talk, tech talk or growth talk, you’re sure to find what you need from this curated list.
For additional resources catered to SaaS and tech founders, we built an online community just to serve you. This community is free for all to join. If you are a SaaS or tech investor, founder, professional, recruiter, job seeker or enthusiast, there is something for everyone at the ‘What The SaaS?!’ online community. Join today to gain access to a plethora of free SaaS and tech resources to help you on your journey.