FiveRings Marketing - Helping B2B Tech Companies Go To Market

59% Of Set Meetings Converted To Same-Quarter Opportunities For A Cybersecurity Leader

Acalvio is the leader in Cyber Deception technology, built on over 25 issued patents in Autonomous Deception and advanced AI. The Acalvio ShadowPlex Deception Platform provides robust Identity Security, Active Defense, and Threat Hunting products.

Problem:

The sales team at Acalvio needed to scale their outsourced sales development efforts to book meetings with decision-makers in large enterprises. They needed help targeting cybersecurity executives using a compelling messaging sequence.

FRM's Solution:

Basic Single Profile LinkedIn Package

Results:

  • 59% of meetings set converted to same-quarter opportunities.
  • Many of the opportunities generated were companies they were trying to reach for months and years.
Headquarters:
Santa Clara, California
Company Size:

70 employees

Product/Service:

Deception-based threat detection cybersecurity product

Target Market:

Enterprise Cybersecurity executives (Chief Information Security Officers, VP of Information Security, Director of Information Security)

Industry:
Computer and Network Security
CEO:
Nat Natraj
Website:

What Our Clients Say

It’s been very helpful just getting a lot of meetings that have put me in direct discussion with a lot of potential customers, so really increasing the number of more leads and good connections.
Christopher Van Dyke, CEO

Overview.ai (YC W19)

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Before, we had a limited amount of inbound leads coming through. Afterwards, when we were working with FiveRings, we had a huge increase in the amount of genuine leads that we could work with.
Stephen Brett, CEO

500 Designs

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If I was going to describe FiveRings in a couple of words, a couple that come to mind would be hungry and tenacious. They’re just not satisfied with whatever the status quo is, whether we’ve been growing month after month, which we have.
Ryan Hill, CMO

The K Square Group

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It’s been very helpful just getting a lot of meetings that have put me in direct discussion with a lot of potential customers, so really increasing the number of more leads and good connections.
Christopher Van Dyke, CEO

Overview.ai (YC W19)

download
Before, we had a limited amount of inbound leads coming through. Afterwards, when we were working with FiveRings, we had a huge increase in the amount of genuine leads that we could work with.
Stephen Brett, CEO

500 Designs

download (2)
If I was going to describe FiveRings in a couple of words, a couple that come to mind would be hungry and tenacious. They’re just not satisfied with whatever the status quo is, whether we’ve been growing month after month, which we have.
Ryan Hill, CMO

The K Square Group

download (1)
Previous
Next
Play Video
It’s been very helpful just getting a lot of meetings that have put me in direct discussion with a lot of potential customers, so really increasing the number of more leads and good connections.
Christopher Van Dyke, CEO

Overview.ai (YC W19)

Play Video
Before, we had a limited amount of inbound leads coming through. Afterwards, when we were working with FiveRings, we had a huge increase in the amount of genuine leads that we could work with.
Stephen Brett, CEO

500 Designs

Play Video
If I was going to describe FiveRings in a couple of words, a couple that come to mind would be hungry and tenacious. They’re just not satisfied with whatever the status quo is, whether we’ve been growing month after month, which we have.
Ryan Hill, CMO

The K Square Group

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