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Choose The Right Outsourced SDR For Your SaaS Business

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Consider hiring an outsourced SDR questionnaire

I suppose you’ve been asking yourself, “Should I hire an outsourced SDR team?” and “Will I benefit from it?” Companies want to find ways to increase their revenue fast without spending too much money. 

Hiring an outsourced SDR is one way to increase revenue and stimulate growth. 

It’s becoming more common among B2B companies to outsource their sales efforts. Nowadays, companies are moving into keeping Account Executives close at their heart and outsourcing SDRs. 

Statistic on outsourced sales providers benefits

Clutch surveyed 500 US organizations and found that 80% of respondents planned to outsource to improve efficiency, drive business growth, and have the chance to work with experts.

Another survey found that outsourced lead generation is 43% more efficient than in-house lead generation because outsourced companies have more expertise. 

If you’re still unsure whether an outsourced SDR fits your needs, keep reading. We’ll tell you what an outsourced SDR is, its advantages, and the things you should consider when hiring one.    

Table of Contents

What Is an Outsourced SDR?

An outsourced SDR (Sales Development Representative) does the same job as an in-house SDR: 

The main difference is that outsourced SDRs get recruited, paid, and sometimes trained by the agency you hired. 

Advantages Of Hiring An Outsourced SDR


It Comes With A Manager

Some outsourcing agencies offer an SDR with a designated Sales Manager. 

You won’t have to worry about being in charge of the sales rep because the outsourced manager will supervise their work. 

The best part about hiring an SDR with a sales manager is that you’ll get to work with highly talented individuals with years of experience in sales, achieving better results. 

Easier To Let Them Go If Needed

If you find a good outsourced SDR company, especially one that offers a month-to-month contract, you don’t have a major tie with the SDR. That means you can let go easily with no strings attached. 

Find a company that lets you end a contract with no trouble. It’s very convenient, especially when the SDR is underperforming or not adapting to your processes, among other reasons.   

It’s Less Expensive 

Hiring an outsourced SDR is cheaper than hiring internally. Around 59% of businesses that outsource state that a big reason behind their decision is to save money.

We all know recruiting qualified sales reps takes a lot of time. This is where the outsourcing agency comes in handy because it takes care of the entire recruiting process. All you do is choose the outside talent that best fits your company. 

A lot of companies prefer to hire people from other countries to reduce costs as well. 

When companies try to hire someone from the US, for example, there are a bunch of federal laws and state regulations you need to comply with. These make the hiring process very difficult, time-consuming, and high-priced. 

Companies have no choice but to look for other alternatives, like hiring someone as a contractor to save money and reduce their liabilities. 

With an outsourcing agency, however, you don’t have to worry about all that. You don’t have to spend money on recruitment, especially with an estimated 10.7 million job openings in the US and nearly a million vacant jobs in Canada. 

While finding good talent is difficult, an outsourcing agency will know how to find suitable candidates for your business because they often hire SDRs. That’s what they do every day. 

3 Things To Consider When Choosing The Right Outsourced SDR Company


1. Look At An Option To Buy Out The SDR

Let’s say you hired an outsourced SDR. This SDR has been working with you for about 6-8 months, and you’re very pleased with their work. You would like to evaluate the possibility of converting this person into a full-time employee. 

The company should allow you to buy out if the outsourced talent works great with your team. They should offer that flexibility so you can benefit the most from their services. 

2. Interview The Company To Find The Best Talent For You

Client interviewing outsourced sdr company

Set up an interview with the outsourced agency to discuss their selection process details. The primary purpose is to ensure they find the talent that best fits your company’s goals. 

Companies have different needs and wants in an SDR. Whatever works for your competition won’t necessarily work for you. 

Here are 4 Interview Questions The Outsourced Agency Should Ask You: 

  1. Tell me a bit about your company’s culture.
  2. What are some of the must-have candidate qualities in your selection process?
  3. What personality traits have worked out for your company in the past?
  4. What is more important, culture fit or experience?

If they don’t ask all the questions above, make sure you enunciate them. 

3. Determine How Well The Company Integrates With Your System

Find out if the outsourced agency uses a CRM system and other‌ products in its processes. 

After that, determine if the agency can use your tools so you can manage the data. This will help the data live with you, not with them. 

Storing data in different places leads to inefficient data management, affecting the business as a whole. 

Ready To Outsource Your Sales And Close More Deals?

Hiring an outsourced SDR is an excellent choice if you:

  • want to save money
  • avoid the trouble of recruiting talent
  • improve your sales outreach strategy
  • want ease of mind

You get so much more value from outsourcing talent compared to having an in-house team. 

We want to help you save the trouble of finding, interviewing, hiring, and training qualified sales professionals. With FiveRings Marketing, you get a complete outsourced team working with you to grow your business. 

KSquare was looking to fill its pipeline quickly and book more meetings without an internal sales team. We came in and closed $500k in revenue in 9 months. Plus, we managed to book an average of 19-20 meetings per month. 

Book a meeting with one of our team members to learn more about our outsource lead generation, appointment setting, and dedicated SDR services. 

Working with us is like having your own in-house team, but better. 

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